IBM Paul Rand-esque Modern Ads & Posters

Aug 25, 2010 / 1 Brilliant Comment

I stumbled upon these great ads from IBM on Popular Behavior, thought I should share them with you. If you guys remember my article on the Eye Bee M poster by Paul Rand and Lenscrafter’s not so clever bite, then these Paul Rand-esque ads will really appeal to you (if you’re into graphic design). My [...]

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Swiss Style, Minimalistic Design and Helvetica

Aug 24, 2010 / 1 Brilliant Comment

A key for creating contemporary or minimalistic design can rely on the use of the right typeface. Most importantly is the right/strong concept of course. But in terms of font use, it must be bold, have neutral lines and have the versatility to be featured or sit in the background. Despite the controversy, and as [...]

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Posters and identity design for the FIT

Apr 28, 2010 / Add your thoughts

The Visiting Artist Program at the Fashion Institute of Technology was started in 2001 by Rocco Piscatello. An adjunct assistant professor since 1994 at the FIT and principal of Piscatello Design Centre. The goal of the Visiting Artist Program is to provide students with access to distinguished guests such as; Paula Scher, Milton Glaser, Ivan [...]

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The Art Institute of Boston Viewbook

Mar 26, 2010 / Add your thoughts

The Art Institute of Boston Viewbook, designed by Visual Dialogue. For a third time now, Visual Dialogue, a design studio in Boston, has led the design of The Art Institute of Boston viewbook. Visual Dialogue’s style of work has earned them numerous awards, including some for AIB. Award winning work brings in future work. But [...]

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