Singapore 2010 Youth Olympic Games Logo Design

Sep 1, 2010 / 2 Brilliant Comments

The first ever Youth Olympic games were held in Singapore August 2010 at the Nanyang Technological University campus, here’s their logo. Overall, the logo design does what it was meant to do. That is, Target their intended audience of ages 14-18 and young athletes. But it lacks in concept though, as it follows the current [...]

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Swiss Style, Minimalistic Design and Helvetica

Aug 24, 2010 / 1 Brilliant Comment

A key for creating contemporary or minimalistic design can rely on the use of the right typeface. Most importantly is the right/strong concept of course. But in terms of font use, it must be bold, have neutral lines and have the versatility to be featured or sit in the background. Despite the controversy, and as [...]

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Under Construction

Aug 18, 2010 / 2 Brilliant Comments

I have been extremely busy and finally have a chance to post something. If you are a returning visitor, you are viewing a redesigned website, much better in my opinion than the last layout. It is a simple 2 column, easy to navigative site, compared to the previous 3 column. If you are not familiar with Breezy Creative Design, it [...]

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Citi logo by Paula Scher

May 4, 2010 / 6 Brilliant Comments

How can a multi-billion dollar organization base their identity off of a second? Answer: “it’s a second done in 34 years” says Paula Scher for her napkin sketch of the Citi logo. The questioning came when Paula Scher first introduced her initial sketch of the Citi logo on a napkin during a client meeting. At [...]

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