While doing some information gathering about the Citi logo by Paula Scher, I stumbled onto this video that cleverly and rapidly illustrates the history of Pentagram. A familiar voice tells the tale about the company, none other than Paula Scher, partner at Pentagram. Others partners appear here and there too. A total of 16 partners run the Pentagram office with specialties in graphic design, architecture, interactive design, interior design, packaging. But they don’t have to illustrate that to clients, there is no tagline or list of services other than the reputation of Pentagram. The video also provides a look into the Pentagram office, where everyone essentially works in the same space. No corners offices, but open collaboration.

Pentagram 07 by Hillman Curtis