SRET Architects Logo Design Exploration

      Nov 4, 2011 / Add your thoughts

A recent conversation with Mr. Joseph Michael Essex, partner of SX2 has made me rethink the SRET Architects logo design I worked on while at White+Partners. He has a very very well trained eye and mentioned that the mark is a good starting point, but should be pushed farther into its concept. I had to take his advice and took the structural idea for the mark a step further.

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Michele Bachmann Poster

      Aug 28, 2011 / Add your thoughts

John Stewart from Comedy Central’s the Daily Show said, “You want a photo that makes [Michele Bachmann] seem a little off? Make it out of her words.”

So I did.

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Sweeney Todd Poster

      Aug 15, 2011 / Add your thoughts

Sweeney Todd poster art direction, graphic design and custom typography

I’ve been in the Washington DC area for the past 3 1/2 months working with White+Partners. On my way back home to Chicago and thought I’d post some of the work my Creative Director assigned me to. The first poster I created for WolfTrap is ‘Sweeney Todd, The Demon Barber of Fleet St.’ which is an opera created in the mid 1800′s about a barber whom was falsely imprisoned for 15 years. Actual name, Benjamin Barker, uses the alias of Sweeney Todd in order to go

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Canon Logo Design Evolution

      Nov 8, 2010 / 2 Brilliant Comments

The Canon logo design evolution timeline, the newest logo hasn't been changed in over 50 years

Unlike most company websites, Canon has a few pages dedicated to the Canon logo design. It’s quite refreshing, as I have ranked cannon high up on my best wordmarks of all time list and it’s nice to easily find some info directly from them. The pages created for the logo tell me they are aware of the success of the Canon logo design and about us logo and identity designers looking for some info on their logo design. They’ve even

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The Truth About Design

      Nov 1, 2010 / Add your thoughts

Good design proves valuable for Wrench Monkees Motorcyles

Current product offerings from manufacturing companies are at mature states. Think about cars, TVs, furniture, shoes, computers and pretty much anything you can buy. All these things have been in existence for quite some time now, but businesses and people see them as high or low sales. The truth is that when we take an object that has been around for a certain amount of time, the only difference and separation is it’s design and the product’s quality (which require well designed parts). New to market ideas and

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WarrenPeace Rabbits, Street Art

      Oct 28, 2010 / 2 Brilliant Comments

My favorite from the site, Bazooka Joe by Ben Fowler

Street art or guerilla marketing, whatever you want to call it. I like it. I’ve been contemplating a new Street Art campaign for Breezy Creative Design onto the city streets of Chicago, It’s been in the brain vault for some months now. Just as I was feeling re-inspired, I stumbled onto WarrenPeace as I was catching up on some design articles online and one link led to another.

Some info: WarrenPeace is a public art project with the purpose of involving city residents into an interactive exhibit,

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New Navigation Layout!

      Oct 26, 2010 / Add your thoughts

New layout for logo and navigation still based on the 12-column grid

I’ve had this new navigation logo and link layout on file for a bit and have finally decided to implement it.

The new layout is based on the same 12 column grid system the website is based on, with some minor necessary tweaks. If you can remember, the logo was accompanied by it’s logotype of Breezy Creative Design set in Helvetica and the logo’s blue color. I always thought the logo was strong enough to stand alone (see the logo concept here) and actually looks

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